The National Administration of Tourism of Georgia hosted journalists and photographers from highly-rated media outlets in Azerbaijan. Foreign media representatives visited Tbilisi, Tsinandali, Sighnaghi, Vardzia, and Akhaltsikhe during the press tour. Within the framework of the tour, the press representatives visited tourist destinations in Kvemo Kartli. Azerbaijani journalists and photographers explored Georgian tourist products, cultural monuments, and cuisine from different corners of Georgia. Media representatives will prepare articles and blogs about Georgia as a tourist destination for popular print and online publications. The press tour aimed to popularize Georgia’s tourism potential in the neighboring country and increase tourist flows from Azerbaijan.