Mission

To ensure sustainable tourism development and increase awareness of Georgia, as a unique tourist destination, on the international market. To continue increasing the number of tourists, directly impacting the development of the country’s economy.

Purpose

Georgia is one of the most unique tourist countries in the world. We aim to help visitors discover its diversity and richness, leaving them with a lasting desire to return.

Vision

Developing Georgia’s brand and positioning its tourism industry on the international market; increasing Georgia’s competitiveness with similar tourist markets; market share growth; infrastructure development; improvement of the service sphere; education quality enhancement; attracting investors; and promoting the local private sector through effective partnership and cooperative development.


 

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The 21st session of UNWTO General Assembly

On September 12-17, 2015 the city of Medellin, Colombia hosted the 21st session of UNWTO General Assembly. The aforementioned Assembly was [...]

9 reasons to visit Georgia now CNN

Out on the fringes of Europe, the former Soviet Republic of Georgia is a country shrouded in mystery. Sandwiched between the Caucasus Mountains [...]

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